Ever wondered what SEO really means? How SEO can help grow your business? Why you need SEO services?
If you answered yes to any of the above questions continue reading. This article has answered all of those questions. By the time you’re done reading this article, you’ll have a clear understanding of what SEO is, how it can help grow your business, and why you need SEO services.
What is SEO?
SEO stands for search engine optimisation. It’s a way of scaling up the quantity and quality of web traffic, it’s done by increasing website or webpage visibility to search engine users. SEO is about the improvement of unpaid results known as natural or organic results.
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Why you need SEO services
In this new digital landscape, every website or webpage out there needs to be well optimised so as to rank better on the search engine. Better ranking makes your business visible to everyone searching for products or services you offer on search engines like google, YouTube, yahoo, and bing.
Think about the last important product or service you paid for. Perhaps, you bought a car, booked a flight, or bought a house. You probably used a search engine to get the product or service recommendations. We have over 2 billion people using the internet. And about 93% of internet activities begin on the search engine. Stats has it that there about 40,000 searches every second and about 3.5 billion searches per day.
Considering the high volume of search engine search, one can say that there’s a great opportunity for your business to be found on the search engine. One of those opportunities is your prospects, leads, and customers are using the search engine every day.
Without SEO, search engines will find it difficult to pick a website or webpage to rank number one. SEO tells the search engine which website or webpage is relevant to searchers query and that help them to rank websites and webpages accordingly each time search is Performed.
It’s obvious that the importance of SEO services to any business cannot be overemphasised. Your business needs SEO services because they will help point out your website or webpage relevance to searchers queries to search engine, and cause your website or webpages to get to a search engine first page.